I’ve been quite taken with the films of Adam Lisagor for a while. I make small, palatable videos, like commercials, for companies involved in tech, to figure out how to convey the essence of their products in concise, accessible ways. I like to think that I’m able to do this because I think slowly enough… Continue reading The films of Adam Lisagor
Microsoft has two new ads, anticipating their upcoming Windows Phone 7 launch. The first is an almost post-apocalyptic vision of humanity stuck with their heads in their mobile devices: Here’s David Webster, chief strategy officer in Microsoft’s central marketing group, explaining their anti-screen strategy: “Our sentiment was that if we could have an insight to… Continue reading A phone to save us from our screens?