It is not ideal to present interactive work in a cinema or a lecture theatre:
- You are not interacting!
- It is difficult for a passive audience to develop any personal affection for work that they are not actually using.
- We are strongly conditioned to react passively to images and sound – not to see the underlying architecture of a web site or the structural editing of a film.
© Timo Arnall 11th
February 2002
www.elasticspace.com
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